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ConferencesAttended Medicine 2.0'11 (Stanford University, USA) Accepted AbstractsMedicine 2.0'09 (Toronto, Canada)Good Intentions and Bad Investments: EHealth and the Reality of Market Forces Introduction: Eysenbach’s well-cited Law of Attrition was the first peer-reviewed journal article that effectively captured the phenomenon of users dropping out of controlled trials. Moreover, attrition permeates all areas of Web 2.0 technology and is not exclusive to controlled trials. Other ongoing challenges include sustaining search engine rankings, competitive IP and software platforms, program conversion rates, and investor confidence. For eHealth programs to be successful, overcoming... Medicine 2.0'10 (Maastricht, NL)Inception, Maturation and Evolution: How to Build and Sustain an EHealth Program Purpose: Substantial investments have been made in eHealth over the past decade, but there are few examples of truly successful, long-term and broad reaching applications and services. With case study examples, this presentation aims to assist researchers, inventors and entrepreneurs with real-world examples of potential roadblocks and setbacks when working in the field of eHealth. Methodology: For over ten years Evolution Health has built, maintained, and promoted Internet-based brief in... Medicine 2.0'11 (Stanford University, USA)Montre à La Cigarette C’est Qui Le Boss! Using Highly Tailored Text Messages to Help Young Adults Quit Smoking Background Smoking rates among young Canadian adults remain high at 27%, compared to 18% of the general population. Young adults tend to underutilize traditional, evidence-based services such as telephone quit lines and cessation medications, rendering the age group especially difficult to reach. In the literature, emerging evidence indicates that SMS-based Mobile Health (mHealth) services are a potentially effective means for the delivery of health interventions for smoking cessation. Howev... Published WithThis user's work may be related toUsers who Rachel Fournier said they have metUsers who said they have met Rachel FournierUsers who Rachel Fournier said they want to meetUsers who want to meet Rachel Fournier and who Rachel Fournier wants to meet |
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